About the Brand
Van Heusen consumers are leaders for whom elegance and style are not just fads, but a philosophy. The newly launched womenâ€™s handbags range is modern, minimalistic and timeless in design and is distinguished by high quality with a sincere effort toÂ realize the countless impulses of the present-day woman.
Van Heusen bags are for the smart and sophisticated women of today. The collection fuses the best of international designs with modern functional forms and signature Van Heusen aesthetics. The collection delivers trendy fashionable bags for a wide variety of occasions and the multiple worlds of women. Our bags are the best blend of form and function to createÂ fashionÂ bags for â€˜every woman – every timeâ€™â€.
Each bag is thoughtfully designed to be paired with sharp aesthetics of Van Heusenâ€™s women range – be it fusion formals, day casuals, fusion or evening collectionsâ€.
TheÂ latest â€˜Carry Your Worldâ€™Â campaignÂ celebrates a womanâ€™s everyday multi-dimensional brilliance. The new line of womenâ€™s handbags labelled asÂ â€˜Carry Your Worldâ€™, enables the brand to reach young women, who are successfully juggling different roles in their everyday lives. The bag, like a perfect companion, signifies her force multiplier, a catalyst and a productivity tool in which she could literally carry her world.
â€œCarry Your Worldâ€ is based on market research undertaken with women across different walks of life. The industry insights reveal that every woman likes to carry her world throughout the day, be it office, lunch or night out as a permanent partner. Based on these findings, the brand launched a range of uniquely designed handbags that blends fashion, innovation and mobility all in one go!